Partap Fashion Fabrics Ltd honours the rights of the website visitors’ right to their privacy and data protection. We are fully committed to compliance with the provisions of Data Protection legislation and regulations, including such as Data Protection Act and EU GDPR. This Privacy Policy explains how we collect, use, share, and retain the personally identifiable information shared by users of our website. The policy will be assessed continuously against new technologies, regulatory changes, business practices, and the evolving needs of our brand.

What is Personal Identifiable Information?

Personal identifiable information refers to any information related to an identifiable individual who can be identified directly or indirectly by reference to an identifier.

What information about the user do we collect?

As a part of our process, we may collect, store and use information about the computer used to access our website, your visits to and use of the website (including IP addresses, browser types and versions, geographical locations, operating systems, referral sources, page views, length of visits, website navigation paths). Further, we may store and use the information related to any transactions between you and us and information related to any purchases you make from us (including names, postal addresses, email addresses, and telephone numbers).

We may store information which is shared with us for registering with us (including names, postal addresses, email addresses, and telephone numbers). Additionally, the information that you share with us for subscribing to our website services, newsletters and email notifications (including names, postal addresses, email addresses, and telephone numbers) can also be stored by us. At no time will any of the personal information of the users be given to a third party whatsoever.

How do we collect data?

We may record, store, and use any postal, telephone, e-mail or other electronic communications provided by the users. This is done to ensure that we may refer back to any instruction that the user may have given as well as to make sure that the information we provide to the users is accurate.

How do we use personal information?

The personal information we get via this website will be used by us for the purposes we specify in this privacy policy or in the relevant parts of our website. We may use it for the following purposes:

  • Administration of the website
  • Improving browsing experiences by personalising the website
  • Enabling the use of the services that are available on the website
  • Sending marketing communications related to our business
  • Dealing with queries and complaints related to the website
What steps do we take to ensure security of personal information?

We take all the precautions to ensure the security of personal information, in accordance with the industry standards to prevent the loss, alteration, or misuse of personal information. However, though we take the required steps to exclude viruses from the website, it is not possible to guarantee protection against them; therefore, we do not accept liability for such viruses. Further, we recommend that the users take the necessary safeguards before downloading any information from the website.

We store personal information on our firewall protected and password-secured servers. At the same time, we cannot guarantee the security of the data sent over the Internet because such transmission is inherently insecure. We suggest that the users keep their password and user details confidential. We do not ask the users for their password (except when they log in to the website); therefore, we do not take the responsibility for any misuse.

What are your right over your personal information?

Your have complete rights over your personal data and information. You can access and edit your personal information, such as update your telephone number or shipping address, anytime via your account settings. If you have given your consent for using your personal data, you still hold the right to change your mind and withdraw that consent at any time.

You may also stop the use of your personal information for direct marketing at any time, simply by clicking ‘unsubscribe’ link in any e-mail we share with you. You may also log into your account and update your newsletter preferences to unsubscribe.

What about disclosing personal information to third parties?
  • We do not sell, share or rent personal information such as name, email address, or any other data to third-party for marketing purposes
  • We may disclose on occasions when it may be necessary to disclose data to a third party
  • We may, at our discretion, disclose data which is needed by the police or other law enforcement organizations for the purpose of preventing and detecting crime or apprehension/prosecution of offenders
  • We may disclose specific information where we are required to do so by law
What is your right to access?

Under GDPR, the users may request access to their personal data held by us. This request has to be made in writing to the Senior Administrator. On doing so, the details of the information being held will be given and copies of correspondence containing this information will be shared with the requestor. The copies of data will be given within one month of the request.

How do we use cookies?

A cookie enables the identification and tracking of the web browser by the web server. Cookies comprise the information which is sent by the web server to the web browser and stored by the latter. This information is sent back to the server every time the browser requests a web page from the server. We make use of cookies for keeping track of the products in the users’ cart and to remember them when they come back to our site.

We use session cookies on the site to track the users while they navigate the site and the products in their carts. Session cookies get deleted from the user’s computer once the browser is closed. We also use persistent cookies on the site for recognising the users when they visit and remember their preferences. These cookies remain stored on the user’s computer till deleted or till they reach their expiry dates.

This privacy policy may be updated from time-to-time by sharing a new version on the website. You should check the privacy policy page occasionally to stay on track with the changes and ensure that you are happy with them.